Bill Gates wasn't wrong when he said "Content is King" 🔑
But what does that really mean? "Content is for more than just marketers." It's anywhere and everywhere and we want you to get in on this!
Read More
Let's make some sense out of this!
You've been convinced that the following are true. We're here to set the record straight, so let's jump right into it this week!
Read More
Learn from the pros! 🔑
There are 3 HUGE Social Media mistakes businesses make that really affect your online presence and can be make-or-break to the success of your accounts.
Read More
Utilize this effect and you will stand out from your competition 🔑
How will you stand out from the crowd? What will you do on your stories that will engage your audience to watch through to the end instead of swiping through?
Read More
The entire point of this ABC campaign was to show you just how much goes into social media marketing. The list is truly endless! Here at socialtopia, our core mission is to break the mold of conventional social media marketing. We're here to educate, provide value, and treat your business as if it were our own.
Read More
Mindset Switch: Social Media is a Craft!
It's time to change your way of thinking. Long gone are the days that social media for business is something that your family member or friend can help you out with in their spare time.
Read More
Your employees are busy working on their day-to-day. As a business owner/manager, you know you need to work on your social media presence so maybe you ask them to find the time during the week to make a few posts and stories.
Read More
Let's get down, let's get down to business! 🎶
Everyone's loving this segment, so we're back today for Part 2:
If you missed us last week, not to worry - we're here to school you on getting back to the basics of Social Media Marketing.
Sharpen that #2 Ticonderoga pencil...
There's was nothing better than fresh school supplies as a kid, am I right? Whether you have the Notes app open ready to type or you're old-school pen to paper, we're breaking it down for you in this multi-part series.
We're like your personal trainer...if you're having difficulty keeping up with the updates, we're here to keep you accountable!
Read More
Our Content Department prides itself on devising incredible content that contributes to the success of your digital marketing campaigns.
Read More
Hands down, video content is the most engaging form of content you can produce. Consumers gravitate toward videos over images as they are of course more entertaining.
Read More
There's a laundry list of types of content you can be posting these days. We recommend you include a mix of content that will have a long life cycle and continue to bring engagement to your account.
Read More
The SECRET Trust Score...
Keeping up with the and ins-and-outs of Instagram and the algorithm is hard enough as it is. We have to tell you something else - there's a secret Instagram Trust Score assigned to your account!
Read More
We've spoken about how crucial it is to utilize your customer service on social media and how response time (less than 24 hours) is necessary for success. Our friends over at Hubspot let us know that only 32% of people surveyed were actually happy with their response time.
Read More
How your consumers feel about your products and services dictates future purchasing, both positively and negatively. If you have an overwhelming amount of great reviews and testimonials from people sharing their experiences, it could be exactly what your future prospect needs to see when making the decision to work with you.
Read More
The Rule of 7...2021 Style!
The original Rule of 7 was developed during the Great Depression in the 1930s by the movie industry. Studio heads determined they needed to push out multiple advertisements in order to convince someone to see their picture. Over time, they established that 7 interactions were necessary.
Read More
These Facts Affect Business in 2021...
Keeping up with all the latest social media updates is tiresome because let's face it: everything is changing on the day-to-day! It's a tough market out there these days and you have to be willing to evolve if you're looking to get any real traction. But in all honesty, it's exciting because there are so many different avenues to build up your business and create the success you've always dreamed of. The EPIC strides Social Media Marketing has made thus far has truly only scratched the surface.
Read More
The #1 Mistake Businesses Make...
You can't be everything to everyone all at once! The message loses its impact.
You've heard of a target market before. You know what it is. In business, the word is thrown around all too often. Sure, we know the basics of it, we know why we need to have one, but in order to be truly successful, we need to dig deeper.
Set Yourself Up for Customer Service Success!
Instagram is not just a platform to promote your goods and services. If your audience likes what they see, they will want to CONTACT you directly on IG. Long gone are the days when the only way to contact a company was strictly picking up the phone and calling an 800 number. Is your company ready to adapt?